Interesting observations on the differences between platforms. I would love to hear more from you & from Paulina on how to tailor content for the different platforms & audiences and how to keep up with changes to the algorithms & AI tools & how to identify & target super-spreaders. Also interesting that you're still fighting on Xitter. IMHO, it's a great platform if you want to interact with bots & trolls & nazis, but that's not going to win any elections. Besides, why do you want to be making money for Musk? TikTok is, IMHO, worth playing on, at least for now, but you need to be real clever & real sneaky. You have to expect that if you're successful there, the owners will try to f**k you up. I think you've hit on an important point: content is more likely to get beyond the choir if it's not obvious that it's from democrats. Also, platforms seem to be heading towards restricting the reach of content that they think they should be paid to deliver, so IMHO you also will need to design your content so algos won't classify it as an ad. If you like fighting on enemy territory, what about reddit & nextdoor? And what about more friendly platforms like BlueSky?
Truly fascinating read
glad you enjoyed!
The 15 minute Signal approval stood out to us.
It is the same lesson we keep learning with AI drafts. Speed only helps if a human still reads the thing before it goes out.
Giving creators clips and letting them cook, with no fixed script, is the part we would copy first.
This is such an important substack, with absolute substance.
Brilliant read!
thank you sam!!!
Absolutely incredible.
very sick title
i think so too
Eye opening and exciting! Thank you.
agree!!
This is a fantastic breakdown. The clip library is such a great idea.
brilliant
This was SO GOOD. Thanks x1000 for doing such an in-depth recap!
thanks for reading it!!
Interesting observations on the differences between platforms. I would love to hear more from you & from Paulina on how to tailor content for the different platforms & audiences and how to keep up with changes to the algorithms & AI tools & how to identify & target super-spreaders. Also interesting that you're still fighting on Xitter. IMHO, it's a great platform if you want to interact with bots & trolls & nazis, but that's not going to win any elections. Besides, why do you want to be making money for Musk? TikTok is, IMHO, worth playing on, at least for now, but you need to be real clever & real sneaky. You have to expect that if you're successful there, the owners will try to f**k you up. I think you've hit on an important point: content is more likely to get beyond the choir if it's not obvious that it's from democrats. Also, platforms seem to be heading towards restricting the reach of content that they think they should be paid to deliver, so IMHO you also will need to design your content so algos won't classify it as an ad. If you like fighting on enemy territory, what about reddit & nextdoor? And what about more friendly platforms like BlueSky?
Holy shit democracy is over. Total blackpill
Great read. Did you all have a reddit strategy as well? Curious the approach there.